Our Business Card
I was texting someone I met with recently, and he commented about our business card, saying, “I still haven’t figured out the puzzle on your card yet.” I encouraged him to take a second look and told him he’d find it much easier to figure out than he thought. We laughed it off, and I said to ping me when he solved it. You know what? That exchange was exactly the kind we wanted - a tiny moment of engagement that mirrors how escape room training sparks curiosity and follow-through.
Charmingly old-school and almost retro lately, most business cards are designed to be the same and carry out the same function. I wouldn’t say they’re designed to be forgettable, but it’s hard for a card to stick in the memory bank for long. Too often, cards get buried in a drawer or stuck in a binder with hundreds of others that look exactly the same. We wanted ours to do what great team building tools do: invite people to interact, think, and talk.
When we were working on our business card, the thought we put into it felt a bit ridiculous (the good kind of ridiculous). It’s a piece of paper, sure - but if we’re handing someone something, it should say more than just our job title and email. So we experimented, and landed on a puzzle. For anyone who knows how much I love games - and how our business blends leadership training with immersive experiences - it felt perfect.
This has become one of my favorite things. I hand out my card, flip it over, and say, “Here’s something for you to figure out on your way home.” Watching people light up is the best part. It’s a micro-version of our leadership escape room training: a small challenge that rewards attention, collaboration, and a second look.
You might be thinking, “What if people don’t figure it out?” That’s often even better. First, they’re interacting with our brand beyond the meeting. I’ve had people message me a week later saying, “Wait! I think I cracked it.” That’s a lot of mileage for a business card - the same kind of ongoing engagement we see in our team development training workshops.
No matter how far you go in trying to solve it, you start with curiosity. That instinct to look again and wonder if there’s more - that’s what we’re chasing. The puzzle isn’t there to be clever; it’s there to find the people who lean in, who collaborate, who communicate clearly - the exact muscles strong teams build in escape room Singapore experiences and structured leadership training Singapore programs.
Want to take a shot at it? Email me your answer. And if you’re curious how this mindset scales, join us for an immersive workshop and be part of the world’s first B2B escape room created as a leadership training and team building program in Singapore.
